LANDING PAGE making
Landing pages have recently appeared on the Internet and already become a powerful and indispensable tool in business promotion and increasing the target audience. They will help random one-time visitors of your site become regular ones. And profits are growing exponentially.
SIGNIFICANT POINTS OF MAKING A LANDING PAGETHE ASPECTS LISTED BELOW ARE PRIMARY. WITHOUT THEM, IT IS DIFFICULT TO HOPE THAT THE WEB RESOURCE WILL MEET THE EXPECTATIONS OF THE MANAGER OR OWNER OF THE COMPANY.
ADVANTAGES, EMOTIONS FROM OWNERSHIP OF THE OFFERED PRODUCTS
It is necessary to understand that most of the manufacturers (with few exceptions) offer one-type products. And buyers, in most cases, don’t understand the features of semiconductor technology or the complexities of modeling a new package.
It is important for the client to know that the teapot (tablet, table, etc.) is lasting, original designed, reliable, resistant to mechanical shock, etc. That’s why, while making a landing page, it should be emphasized that the purchase of the proposed product will bring only positive emotions to its owner.
The potential partner should not leave the landing page for as long as possible. If he doesn’t leave the site after a moment, but delayed for one — two — ten minutes, the chances of ordering a product increase.
The landing page should not have an abundance of text and descriptions (unless the specificity of the product or service allows it). It is better to replace them with colorful pictures, which let you make out the product to the smallest detail. The images are accompanied by bright taglines, that urge to place an order. Is the customer not on the page anymore? An interesting and original phrase will remain in his memory, it will be on the tip of the tongue. And the buyer will surely return.
Articles with massive text and lists of unnecessary characteristics have no advantages. There should be only colorful, clear and structured descriptions, supplemented by lists, tables, attractive headings. The text should be as readable as possible. Technical terms better to leave in the hands of professionals. Uniqueness, simplicity and creativity — are priorities for today.
Don’t say that you «have been in the industry for many years». Write that the company was established 5 years ago, but do not forget to say that during this time it has completed a certain number of real orders. It is important for the user, who will make repairs in his apartment or from whom he buys a TV set for the bedroom.
REVIEWS OF THE CLIENTS
Don’t think that this is about overly praising and implausible superior ones. People trust objective reviews where are details of cooperation. Before buying a product, the client will for sure check its previous purchases, he will check the quality assessment.
Are the reviews positive? Thank the author. Was the customer dissatisfied with your product? Ask to send a detailed information by e-mail to clarify the situation.
CALL TO A CONCRETE ACTION
Selling goods or services isn’t the only aim of a landing page. Here you can post a call for news subscription, for an agreement to receive information about new products in the catalog.
If your site has all of the above aspects, you can expect to see an increase in site conversion and sales. But to achieve this, the development and promotion of the landing page must be done by professionals. And we offer you our services.
WHY SHOULD YOU CHOOSE US?WE DO NOT WORK LIKE OTHERS, DO NOT MAKE COPIES OF THE PAGES OF COMPETITORS AND SUCCESSFUL COMPANIES. WE FIND A SOLUTION THAT HELPS YOU TO GET TO THE TOP OF THE OLYMPUS NOT ONLY IN SEARCH RESULTS, BUT IN REAL LIFE.
During the years of work in the field of website development we have learned how clients act in various business areas. And we are ready to offer you our knowledge and experience.
You get a ready-made working tool with us. We also do an adaptation taking into account browsers, monitor or screen extensions, device. You get access to analytics systems and control traffic, conversion and other significant parameters. We provide technical support around the clock.